L&H Industrial Website

Building strong brand narratives
Client Overview
L&H Industrial, established in Gillette, Wyoming, has evolved from a six-person welding and repair shop into a global leader in heavy machinery solutions. The third-generation family-owned company specializes in the design, engineering, manufacturing, and repair of heavy equipment across various industries, including mining, oil and gas, railroads, and aerospace.
Project Goal
To craft an online experience that fully embodies L&H Industrial's compelling story, showcasing its hard-earned position as a globally recognized leader with humble beginnings.

The story of L&H isn't just about earth-moving machinery, it's about a family owned business that moved the Earth.
See the site for yourself
The site's visual storytelling, enriched by historical imagery and engaging narratives, immediately conveys the brand's legacy of innovation and growth.

The design highlights key differentiators, such as their global presence, industry expertise, and commitment to quality and safety. Interactive elements, detailed project case studies, and clearly communicated services further solidify L&H Industrial’s positioning as a trusted and authoritative industry leader.

The website leverages a sophisticated yet user-friendly infrastructure. Enhanced navigation and structured content ensure that users quickly understand L&H Industrial’s capabilities and extensive experience.

Collectively, these elements successfully highlight L&H Industrial’s remarkable growth, its extensive global reach, and reinforcing its brand reputation as an innovative, dependable, and industry-leading partner.
My Role: Project Manager

Teams involved: Copywriting, Marketing, Design, Development, QA