Lockhart Label Studio

Client Engagement
Client Overview
​Lockhart Industries is a Dallas-based leader in custom branding, graphic design, and fine imprinting for America's top financial firms.  The family-owned company has specialized in creating custom presentation folders for professional service firms across various sectors, including CPAs, estate planners, and financial advisors.
Marketing Goal
To create an intuitive, user-friendly web application enabling Lockhart’s clients to effortlessly design and print customized labels, enhancing their overall brand experience. The application needed to reflect Lockhart's commitment to quality and precision, empowering users with professional-grade customization capabilities.
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P.S. You'll need to request an account to use all of it

Purpose & Intention
My team successfully developed and delivered a versatile web application for Lockhart, providing professional-grade customization and design capabilities for labels. The tool was engineered to operate intuitively, ensuring clients could effortlessly navigate the design and printing processes, thereby significantly enhancing user satisfaction and efficiency.

The application incorporates a comprehensive management system tailored specifically for the Lockhart team. This robust backend allows Lockhart personnel to effectively manage client interactions, offer assistance when needed, and ensure seamless operations. Robust reporting features provide Lockhart with critical insights and metrics regarding user activity and application performance, empowering the company to continuously refine user experience.

Reflecting Lockhart’s established brand standards and commitment to quality, every aspect of the application—from the sleek user interface to its powerful administrative functionalities—reinforces Lockhart’s position as an industry leader in professional branding and customized client solutions.